Helping a brand-new business compete and create value for customers

Our insight helped NZICC shift its CX and marketing efforts away from generic claims and toward solving specific, high-impact customer struggle.
Developing a student hub architectural brief with human centred design

Purple Shirt used human centred design methods to collaboratively define an architectural brief for the introduction of a Student Hub to the University of Auckland’s General Library.
From system change to culture change: supporting UC staff through Workday adoption

The University of Canterbury (UC) is undertaking one of its most significant digital transformations with the introduction of UC Workday.
From prescriptive to principles: building confidence for change

A major road authority is shifting how Temporary Traffic Management (TTM) is delivered, moving away from a rules-based approach toward a principles and risk-led framework.
Putting people at the centre of a significant technology implementation.

Helping a major FMCG client introduce a new Workforce Management solution to modernise everyday processes, such as rostering, leave requests, shift swaps, and time clocking.
Experience, Design and Strategy Consultancy – what does it actually mean, and why should you care?

Brilliant technology is only part of the story; it’s the people using it, whether your customers, users or employees, who really count.