Back on the Rollercoaster Part 3B: Do you need a Website?

The beauty of being a start-up is adaptability, seizing unexpected opportunities, leveraging trust, and building relationships. We thrive on warm introductions, creating value, and ensuring our customers’ success over selling products
Bimal Shah
Back on the Rollercoaster Part 3A: Six months in – Salvation

In this post, I reflect on the journey to clarifying our brand identity. With help from Dave Katz, we defined our core principles and realised the importance of being clear and scientific.
Bimal Shah
Back on the Rollercoaster Part 2.5: The sales pitch

In this post, we share our core values through four words: Belief, Simple, Risk, and Digital. These words represent our approach to customer relationships, efficient solutions, and taking calculated risks.
Bimal Shah
Back on The Rollercoaster: Part 2 The Start-up

In our seventh week as a start-up, we reflect on the details, challenges, and growth. From defining what sets us apart to celebrating small wins, it’s the journey that matters.
Bimal Shah