Is an LLM right for your organisation?
LLMs are powerful tools, but only if they’re the right fit. This blog explores when to use them, and when to walk away
Who’s responsible for misinformation on social media? The case for rethinking accountability.
Social media companies are losing the battle against misinformation. We explore why decentralised accountability, not algorithms, may hold the key — and what a blockchain-inspired approach could look like.
Sustainable AI in practice: the energy trade-off nobody wants to talk about
Most organisations building AI aren’t measuring its energy costs, and the ones that are, find it harder than expected. Here’s what the gap between sustainable AI theory and real-world deployment actually looks like.
A framework to align your AI Strategy to your business values
Most organisations deploying AI have values. Fewer have a structured way to make sure their AI reflects them. Our framework for AI deployment that aligns your systems with your values, removes bias, and produces clear, actionable recommendations.
What is Artificial Intelligence?
As AI evolves, definitions must evolve too. This blog explores why true intelligence requires more than logic, it needs values, context, and conscience.
Is ChatGPT changing how we think? The case for diversity of thought
ChatGPT is genuinely useful. But as AI tools increasingly formulate our thinking for us, the long-term impact on independent thought, diversity of perspectives, and accountability deserves more attention than it’s getting.